SEO Basics for Nonprofits: How to Use the Most Important On-Page Factors
On-page SEO refers to what’s actually on your website – everything from content and keywords to elements like images, links, titles, descriptions, and how to use headings for search engine optimization. Let’s take a look at exactly what you should be including on every page to attract people to your site.
Six Easy Ways to Brand Your New Nonprofit Right Now
When most of us think about “branding,” we envision big businesses with lots of departments – entire teams dedicated to marketing, social media, and public relations. We rarely feel like it applies to our comparatively tiny nonprofit organizations. But even if we haven’t put any thought into our brand, we all have...
Yes, a Blog Is a Great Idea for Any Nonprofit. Here’s Why.
The humble blog has come a long way! Beyond just places to profile donors, staff, and community members, a nonprofit nonprofit blog is a valuable addition to any organization’s communication strategy. Uplevel your social media content, share with donors, and impress funders by positioning yourself as thought leader.